How to Take Control of Food Cravings

Written by: Zia Ur Rehman Awais

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Time to read 5 min

Food cravings, a common struggle for anyone trying to maintain a healthy lifestyle. They can be irresistible sugary treats or salty snacks; the pull of these foods can be overwhelming. It's no surprise, given that up to 90% of people experience these cravings. While they can be tough to resist, understanding their causes and adopting smart strategies can make managing cravings much easier.

Why Do We Crave Certain Foods?

Food cravings often stem from emotional, psychological, or physiological triggers. Stress, lack of sleep, dehydration, and even simple boredom can amplify the desire for high-calorie foods. Our brains associate certain foods with comfort and reward, reinforcing cravings through positive memories and experiences.
For example, sugary and carb-loaded foods stimulate the brain's reward center, offering a momentary sense of satisfaction. 

Food cravings often stem from emotional, psychological, or physiological triggers

Similarly, mixing fats and carbs like in ice cream intensifies this effect, making those cravings feel impossible to resist. But the good news is that you can break the cycle.

The Psychology Behind Cravings

Did you know that cravings are tied to memory? When you associate food with happiness or comfort, your brain reinforces that connection, making the craving stronger over time. Even the smell or sight of the food can trigger this response. Moreover, cravings activate the brain’s reward system, making them feel almost irresistible. Understanding this link can empower you to approach cravings with curiosity rather than frustration.

 cravings are tied to memory

Seven Strategies on How to Take Control of Food Cravings

Tackling unwanted food cravings starts with finding tailored strategies that align with personal habits and needs:

1. Recognize True Hunger Signals

Before reaching for a snack, pause and ask yourself: “Am I truly hungry?” Cravings can often masquerade as hunger when triggered by emotions like boredom or sadness.
Clinical dietitians suggest listening to your body. Signs of genuine hunger include stomach growling or feeling fatigued. If you’re willing to eat a simple, healthy option, it’s likely true hunger, not a craving. 

Before reaching for a snack, pause and ask yourself: “Am I truly hungry?”

Eating every three to four hours can also stabilize your metabolism and help prevent sudden urges.

2. Allow Small Indulgences

Completely eliminating your favorite treats may backfire, leading to binge eating or feelings of guilt. Instead, enjoy a controlled portion of the food you crave. For instance, share a dessert with a friend or savor a small serving mindfully. This approach helps you stay balanced while reducing the intensity of future cravings.

Eliminating your favorite treats backfires

3. Stay Hydrated

Dehydration is often mistaken for hunger. Drinking water supports overall health and curbs cravings. Research shows that consuming a glass of water before meals promotes satiety and may reduce your urge for high-calorie snacks. Next time you’re tempted, try sipping 12 ounces of water and waiting a few minutes; it might just do the trick!

consuming a glass of water before meals  reduces the  urge

4. Prioritize Sleep

Lack of sleep can wreak havoc on your hunger-regulating hormones, increasing ghrelin (which stimulates appetite) and decreasing leptin (which signals fullness). This imbalance can make you crave sugary, calorie-dense foods. Try to get 7–8 hours of good sleep each night to keep cravings at bay, which will help your body manage your appetite.

Try to get 7–8 hours of good sleep each night to keep cravings

5. Distract Yourself

Cravings often pass if you can divert your attention. When a craving hits, try going for a walk, calling a close friend, or diving into a favorite or a new hobby. Even a short activity can help shift your focus, reducing the intensity of the craving. Studies suggest that chewing gum or even imagining eating a food repeatedly can decrease its appeal.

6. Eat Balanced Meals

A well-rounded diet that includes protein, fiber, and healthy fats helps reduce the likelihood of sudden cravings. For instance, a protein-rich breakfast has been shown to minimize sugar cravings throughout the day. Planning meals ahead also ensures you’re not caught off guard, making it easier to resist temptation.

Read more: 16 High-Protein Lunch Ideas to Keep You Energized All Day

A well-rounded diet that includes protein, fiber, and healthy fats helps reduce the likelihood of sudden cravings

7. Manage Stress

Stress is a major driver of cravings, particularly for sugary and high-fat foods. Elevated cortisol levels during stress not only increase appetite but also encourage fat storage. Combat stress with activities like yoga, meditation, or deep breathing exercises.

Healthy Swaps: Satisfy Your Cravings Without the Guilt

There’s no need to deprive yourself. You can satisfy your cravings with wholesome alternatives that are just as satisfying but much better for you. These simple swaps curb your cravings & give your body the nutrition it needs without the guilt.

  • Fresh Fruit
    Naturally sweet fruits are a great way to satisfy your cravings without the sugar overload. They are perfect sources of fiber, antioxidants, and vitamins and offer a refreshing alternative to sugary snacks. Enjoy them on their own, or pair them with a bit of dark chocolate for an extra indulgent twist.
  • Greek Yogurt
    If you're in the mood for something creamy, Greek yogurt is a fantastic choice. It’s high in protein and low in sugar and supports digestive and bone health. Add some fresh fruit on top to enhance both the flavor and nutrient profile.
  • Hummus with Vegetables
    Looking for a savory option? Hummus paired with crunchy vegetables like carrots or cucumber offers a filling, nutrient-dense snack. The blend of fiber from the veggies and healthy fats from the hummus makes it very satisfying!
 satisfy your cravings with wholesome alternatives that are just as satisfying but much better for you.
  • Dark Chocolate: Craving chocolate? Opt for a small piece of dark chocolate (at least 70% cocoa) to curb your sweet tooth. Packed with antioxidants, it delivers a satisfying richness without the excessive sugar in milk chocolate
  • Sparkling Citrus Mint Water or Iced Tea: If you're reaching for a sugary soda, it might not just be about the craving for sweetness. Sometimes, it's simply your body asking for hydration! Instead of grabbing that can of soda, why not reach for something equally refreshing but far better for you? A cold glass of iced tea or sparkling water can be a great way to cool down without the sugar rush. You could even jazz it up by adding a slice of lemon or even a few fresh mint leaves to elevate the experience.

Additional Tips for Long-Term Craving Control

These practices improve mental well-being and reduce the physiological triggers for cravings:

  • Practice Mindful Eating
    Mindfulness helps you distinguish between true hunger and emotional eating. You become more attuned to your body’s needs by slowing down and savoring each bite. Avoid distractions like TV or smartphones during meals to cultivate awareness and satisfaction. Mindful eaters often find that cravings lose their power when approached without judgment or guilt.
  • Avoid Extreme Dieting
    Restrictive diets often lead to increased cravings. Instead, focus on sustainable habits that include a variety of nutrient-dense foods. Moderation is key; you don’t have to give up your favorite snacks entirely to maintain a healthy lifestyle.
Mindfulness helps you distinguish between true hunger and emotional eating

  • Building a Sustainable Approach
    Conquering cravings isn’t about willpower alone; it’s about understanding your body, addressing emotional triggers, and adopting healthy habits. Staying hydrated, sleeping well, and practicing mindful eating can significantly reduce cravings' grip.
  •  Plan Grocery Trips Strategically: Grocery stores can be a minefield for cravings, especially if you shop hungry. Always go shopping after a meal and stick to a list to avoid impulse buys. Always have healthy snacks on hand, like fruits, nuts, and yogurt, to satisfy cravings without derailing your goals.

Remember, it’s okay to indulge occasionally. The key is balance and awareness, ensuring that food serves to nourish and delight rather than control, so you can stop letting cravings dictate your choices!